Baileys Vanilla Mint Shake
Whitney Cummings – GRWM 4 SPD
The Opportunity: Capture the complete journey of a run-down basketball court’s rejuvenation in an underserved community in Brooklyn, NY.
What We Did: Came up with a tailor-made production approach that maximized coverage of the entire construction process (while navigating various weather-related scheduling dilemmas) and was strategic in highlighting key milestones along the way.
The Result: The campaign garnered a Silver Anvil Award and more importantly shined a much-needed light on a beautiful Brooklyn community.
Services: Creative Direction, Direction, Production, Post, Finishing
