SCOTCH PAINTER’S TAPE X PROJECT BACKBOARD

Agency
Hunter
Directed by
Andres Rojas & Frank Siringo
Produced by
Andres Rojas & Frank Siringo
Cinematographer
Josh Charow
Editor
Miles Warren & Chris Campion

A fresh coat of paint is one of the most accessible ways to bring new energy to a space. It can be a kitchen wall, a storefront, a mural, or in this case an inner-city basketball court. To this end, Project backboard, the Taj Gibson Foundation, and Scotch Painters tape teamed up to revitalize a local court in Fort Greene.

As all the fresh bright colors seeped into the court, the residents recognized a shift in energy, joy, and enthusiasm to the neighborhood. The team’s mission was accomplished by sealing in the court’s past and painting over the surface to allow a new foundation to emerge.

Image of a man unpeeling tape from a ground that is painted for SCOTCH PAINTER'S TAPE X PROJECT BACKBOARD - video production By Team Bubbly, A Video Production Company in New York City
Image of a painting on the ground of a basketball court for SCOTCH PAINTER'S TAPE X PROJECT BACKBOARD - video production By Team Bubbly, A Video Production Company in New York City
Image of a woman unpeeling tape from a ground that is painted for SCOTCH PAINTER'S TAPE X PROJECT BACKBOARD - video production By Team Bubbly, A Video Production Company in New York City
Image of a father and son on his shoulders on a rooftop looking over at a basketball court for SCOTCH PAINTER'S TAPE X PROJECT BACKBOARD - video production By Team Bubbly, A Video Production Company in New York City
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